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By Allison Lampert

LAS VEGAS, Oct 22 (Reuters) - At the world's greatest industry program in Las Vegas luxury jets are luring buyers with their streamlined silhouettes, plush cabins - and significantly, their use of alternative fuels.

Fuel producers and jetmakers are eager to showcase unique kinds of aviation fuel deemed less damaging to the climate, from used cooking oil to the distinctly less attractive meat waste.

Business jet operators, like airlines, have actually bowed to environmental pressure on air travel and dedicated to halving carbon emissions by 2050 compared with 2005.

Their hope is that adopting renewable fuel to suppress emissions might make business jets more appealing to environmentally conscious buyers - especially corporations dealing with questions over sustainability from investors or green campaign groups.

The availability of less contaminating personal jets could also spare the abundant and well-known the negative promotion experienced by Britain's Prince Harry and his better half Meghan over a recent personal jet journey to southern France.

Five Gulfstream jets on display screen in Las Vegas are utilizing California-produced fuel from inedible beef tallow.

The most current waste-based fuels consist of "fats, grease and oils that are byproducts of the food industry," stated Bryan Sherbacow, primary commercial officer of Boston-based biofuel producer World Energy, which produces fuel from meat waste utilized by Gulfstream.

"All of our item is inedible."

Some of the other 79 aircraft on display screen are anticipated to be powered by 150,000 gallons of other eco-friendly fuel mixes expected to be pumped at the show.

FLIGHT SHAMING

Private jets account for less than 0.1% of total yearly carbon emissions internationally, but can release, usually, up to 20 times more carbon emissions per passenger mile than jetliners, according to the London-based private charter company Victor.

Prince Harry has defended his periodic usage of private jets to guarantee his family's safety, and has stated that on the unusual occasions he does not fly commercially he offsets his emissions.

But planemakers state occurrences such as the furore over his travel plan have actually included fresh difficulties for an industry already aiming to justify its contribution to cutting business expenses.

"Incidents of flight shaming involving using private jets are unfortunate when you consider that our market has actually delivered fuel performance improvements of 40% over the past 40 years," stated Bombardier Aviation President David Coleal.

Bombardier thinks increased sustainable fuel use will help the market make inroads with corporations and wealthy buyers. According to market data, billionaires only have a 19% business jet ownership rate.

But even an image makeover - with jets sporting stickers like "this aircraft flies on sustainable fuels" and organisers including alternative fuel pumps for visiting airplanes - is unlikely to please all critics at the Oct 22-24 high-end jet event.

Environmentalists and some experts stay hesitant that biojetfuels, usually combined 50-50 with kerosene, will make a substantial influence on public understandings about high-end travel.

"No quantity of jatropha curcas or Brazil-nut fuel can make service jets look eco-friendly," said air travel expert Richard Aboulafia.

Demand from organization jet operators for renewable fuels now far goes beyond supply and their interest might drive future production, Sherbacow stated.

World Energy, which produces 40 million gallons of biofuel at its California plant, might broaden production as much as 150 million gallons by 2022.

Corporate charter and experts are likewise seeing more interest from consumers who wish to buy carbon credits to balance out emissions from their flights.

Brian Proctor, CEO of Mente Group, a U.S. consultancy, stated emissions contributed in a business jet usage study his business just recently completed for a Fortune 500 business.

"At the end of the day, I believe that rate, cost per hour, variety, speed and performance, that's still the (sales) motorist. But I believe individuals are becoming more knowledgeable about the sustainability of operations and how it impacts the planet." (Reporting By Allison Lampert, Editing by Tim Hepher and Alexandra Hudson)